True to what we Brew
At Pure Leaf, everything we do starts and ends with the perfect cup of tea in mind. We take the finest leaves from the finest estates. We work with the best tea people from farmers, to blenders, to masters. We use the best quality ingredients and nothing less. It takes time, and we could cut corners, but we don’t. Because a true Tea Lover truly knows the difference.
The Pure Leaf Way
The way we craft our tea has been perfected over generations of tea growers, tea masters and most important, tea lovers. Discover how our teas are simply picked, rolled, dried and crafted, all in the pursuit of exceptional flavour.
Getting Hands On
We source our tea leaves from the finest tea estates in countries like China, India and Kenya. Each and every plant is cared for by farmers who are committed to the Pure Leaf philsopshy.
We use only the top leaves from each tea plant, picked at their freshest.
That Traditional Touch
Once we’ve sourced the perfect leaves, the next step is to prepare them in a way that preserves their delicate flavour and aroma. That’s why we use the traditional method that creates a long leaf tea; we gently roll and dry the leaves, to keep the pure leaf taste at its best. Our tea masters then pair our leaves with some of the finest natural ingredients and flavours to create the perfect blend.
The Delicious Results
It’s quite the journey, from leaf to cup. But perfection is never going to be easy.