We Say “Yes” to Sustainability

Which is why we work tirelessly to lessen the impact we have on the environment. From planting native trees to utilizing hydro-electric power, our growers say “yes” to better tea and a better future for our planet.

RAINFOREST ALLIANCE CERTIFIED™

Every single Pure Leaf product uses tea from Rainforest Alliance Certified™ tea estates. Why? Well, we believe in working with people who share some of our values: that a business can be successful and work to reduce their environmental impact and better the social and economic opportunities of those around them.

ASSAM

ASSAM

INDIA — ASSAM TEA

Grown in the low-altitude region of Assam in India, this tea is known for its strong, bold flavor. The area’s unique climatic conditions of heavy rainfall contribute to a lengthy growing season and make Assam the world’s largest tea growing region.

We source Assam tea from ten different tea gardens in the region.

KERICHO

KERICHO

KENYA — HIGHLAND TEA

Grown in Kericho, Kenya, our highland tea is a uniquely crafted mix of black tea and real spices delivering a sweet and spicy flavor. Here, tea plants are of the highest quality, grown at 2000 meters above sea level in rich soil high in organic content.

The estate we source our highland tea from borders the Mau Forest Reserve. In 2015, the estate commissioned a bio-diversity study and is strongly committed to replanting indigenous plants through the estate and surrounding forests.

The entire operation is partially powered by hydro-electricity and only uses sustainable timber form the grounds. They achieve all of this while employing 11,000 people, providing them and their families with housing, school and medical services.

JAVA

JAVA

INDONESIA — GREEN TEA

Consistent temperatures and humidity make Indonesia a perfect location to grow tea plants. Grown at an elevation of 1350-1500 meters, our green tea is sourced from four tea gardens in Java. One of the estates is located near the Gunung Tilu Forest Conservation area and is dedicated to protecting the area’s unique, local flora and fauna.

SRI LANKA

SRI LANKA

CEYLON TEA

Ceylon tea for our Chai and English Breakfast is grown in gardens in the High Grown area of Sri Lanka, at an elevation of 1,200 meters. The change in grow altitudes causes this Ceylon tea to be strong in flavor with a rounded and bright finish.